Amongst a world of opportunity, my most defining project to me in my marketing journey started with CatDaddy Jewelry. It was a small owned e-commerce business based out of Orlando, Florida. The company was started in 2021 by two college graduates who had recently completed their studies at the University of Central Florida. I had been granted the opportunity to invent the branding image of CatDaddy Jewelry through my creative ideas. They sold the essence of the beautiful gold-plated necklaces based on the trendy zodiac signs. With great excitement, I decided to use myself as a model and utilized the timer feature on my Canon EOS Rebel T5i camera, as I was just starting my marketing journey. With this idea, I created an earthy scenic touch to the brand, and the owners fell in love.

March 2021

Odessa, Florida